About the Job
We’re looking for an experienced Head of Growth Marketing (m/f/d) to strengthen our Marketing team, report to the CMO and to partner with our clients and translate their unique business objectives into actionable project plans.
In your day-to-day work, you’ll focus on developing and executing marketing strategies across various organic and paid channels, tailored to diverse company models, industries, and geographies. A key aspect of your role will be fostering strong relationships with stakeholders, ensuring clear communication, alignment on objectives, and collaboration to drive impactful results.
Our Marketing team includes a group of curious, data-driven experts who help our portfolio companies grow their userbase. The team covers all areas of programmatic paid media, customer engagement tactics, demand generation, marketing automation & MarTech, and Marketing Ops.
Motivation, creativity, and openness encapsulate our values and culture. That’s why we encourage you to bring yourself to work. Join a multinational team of bright individuals and be inspired to grow, innovate, and take responsibility from the get-go.
In this role, you’ll:
- Design and execute data-driven marketing strategies across multiple growth channels (organic and paid)
- Manage campaigns on platforms like Meta Ads, Google Ads, TikTok, and more, focusing on metrics like ROI, ROAS, and CPA
- Develop best-in-class account structures and strategies to achieve business goals, evaluate performance by conducting analysis, and create reports that support both past and future data-driven actions and hypotheses
- Liaise and communicate with diverse stakeholders (internal and external) in a convincing and effective manner about campaign and market development
- Collaborate with data teams to ensure accurate measurement (tracking and reporting), work together on advanced analysis, and brainstorm innovative automation solutions
Your Profile
- 5–7 years of experience in B2B and B2C growth marketing, ideally in an agency or consulting environment.
- An excellent understanding of managing multichannel marketing campaigns and platforms, including social, search, and programmatic advertising
- Strong analytical skills, with experience in tracking implementation and attribution models
- Network naturally with the ability to manage cross-functional stakeholders and to collaborate with different teams, bridging marketing, sales, product, and data functions
- Adapt to fast-paced environments and challenging situations, learn quickly, and set new standards through hypothesis-driven approaches
- Motivation to challenge the status quo and set new standards
- Willingness to travel frequently and regularly (within Europe and to the United Kingdom)
- Excellent communication skills with business-fluent German and English; additional languages such as French, Spanish, Italian, Danish, or Swedish are a plus
Please note that we are looking for support in our Berlin office. Eligibility to work within the EU is required as well.
About the Job
We’re looking for an experienced Senior Growth Marketing Manager (m/f/d) to strengthen our Marketing team and to lead transformative marketing projects that challenge industry norms and drive meaningful impact across a portfolio of tech and “Mittelstand” companies.
In your day-to-day work, you’ll partner with companies to identify, analyse, and implement key growth strategies and channels that accelerate commercial success and foster sustainable growth.
Our Marketing team includes a group of curious, data-driven experts who help our portfolio companies grow their customer base. The team covers all areas of programmatic paid media, customer experience tactics, demand generation, marketing automation & MarTech, and Marketing Ops.
High performance, Motivation, creativity, and openness encapsulate our values and culture. That’s why we encourage you to bring yourself to work. Join a multinational team of bright individuals and be inspired to grow, innovate, and take responsibility from the get-go.
In this role, you’ll:
- Conceive, pitch and execute marketing strategies across various growth channels (organic and paid) across a wide range of industries, geographies, and business models
- Assess the status quo of diverse Marketing setups and consult our clients on how to growth their revenue in crucial moments
- Act as a trusted advisor to our clients, offering expertise in growth opportunities as well as marketing trends, channels and platforms
- Communicate progress, results, and strategic adjustments in a sharp and precise manner
- Work with clients onsite to oversee project implementation and stakeholder engagement, ensuring that recommendations are understood and acted upon
Typical tasks:
- Steer channels, test landing pages and creatives to align with KPIs such as CPO, CPL, CPA, ROI, ROAS
- Collaborate with data teams to ensure accurate measurement, tracking, and reporting
- Create reports and continuously monitor KPIs to support data-driven actions and hypotheses
Your Profile
- Several years of professional experience in the area of B2B and B2C Growth Marketing, ideally in an agency or consultancy
- Solid understanding of and experience managing different growth channels and platforms - including, but not limited to, Meta ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads, YouTube ads etc.
- Confidence in working with numbers and analysing and interpreting data with a strong ability to implement basic tracking
- Familiarity with or proficiency in relevant AI and automation technologies
- Ability to adapt a fast-paced approach to a wide range of corporate, SMB and startup environments
- Eager to challenge the status quo and driven to set new standards
- Open for frequent travel (within Europe and the UK)
- Excellent communication skills with business fluency in both German and English. Other languages such as French, Spanish, Italian, Danish or Swedish are considered advantageous
Please note that we are looking for support in our Berlin office. Eligibility to work within the EU is required as well.
How we invest in your success:
- Shape the Future of Innovation: Take the lead on game-changing projects across top and emerging companies in Europe and the UK.
- Collaborate with Industry Experts and Generalists: Work alongside a team of bright and highly motivated professionals that bring diverse experience and international backgrounds to spark innovation and maximise learning.
- Accelerate Your Career Journey: From hands-on and diverse projects to tailored training sessions, we equip you with the skills to grow.
- Champion Progress: Have a new tool or idea in mind? Let’s test it! With a significant R&D budget, you’ll have the freedom to pioneer new technologies in our operational processes.
- Exchange and Discover: From shared meals with the Team to frequently hosted meetups, you’ll build lasting connections through regular events and dynamic knowledge-sharing opportunities.
- Take Ownership and Pave the Way: We give you the tools and structures you need, but encourage creativity and value autonomy in the implementation of our projects.
Our Commitment to Diversity and Inclusion
Project A is committed to diversity and equal opportunities for all – applicants and employees alike. We value humans – with all our glorious multifaceted backgrounds, perspectives, and experiences. Our diverse team has different ethnic and cultural origins, gender identities, sexual orientations, family arrangements, religious and political affiliations, socioeconomic statuses, age groups, and abilities.
With 32 nationalities and over 25 spoken languages, we’re confident that you’ll feel right at home. We look forward to your application.